Chase Wellness, LLC
Brand strategy, logo design, color palette, business cards, website redesign, SEO optimization, digital marketing setup, brand voice development, social media alignment
2025
Chase Wellness is a women-owned therapy practice serving Colorado and Illinois. Their brand was scattered, with no consistency across touchpoints. They asked us to improve their SEO, but our work together uncovered something deeper: a chance to reshape their entire presence so it truly matched their mission.
They wanted people to feel kissed by the sun. Warm, grounded, and safe. We reimagined their logo, built a natural-toned color palette, redesigned their business cards and website, and created a voice that carries across digital and print. We optimized their Wix Studio site for search without disrupting their existing structure, and in the process, made it easier for clients to inquire, apply for sliding-scale pricing, or explore careers at Chase Wellness.
The result is a brand that resonates with both new clients and therapists alike, one that reflects the powerful, feminine energy behind this business.
The Challenge
Chase Wellness came to us with an established practice but a fragmented brand. Their visuals didn’t align with their mission, their website was difficult to navigate, and their SEO wasn’t working to bring in new clients. They weren’t looking for a complete overhaul at first, but once we asked the right questions, it became clear that their brand needed more than optimization. It needed alignment.
The Approach
We started with feelings, not deliverables. When asked what they wanted people to feel when they saw Chase Wellness, the founder’s answer was clear: kissed by the sun. Grounded, warm, and comfortable. That became the anchor for everything. We redesigned their logo with natural forms, developed a sun-washed color palette, and extended those elements into their website, business cards, and social platforms.
On the technical side, we worked within Wix Studio to completely reimagine their site. We optimized for search with keywords, canonical tags, and clean meta structure, but we also improved the user flow. Now clients can find answers quickly, request sliding-scale options, and therapists can easily apply to join the team.
The Outcome
Chase Wellness now has a brand that feels unified and true to its mission. They’re seeing inquiries through organic search and presenting themselves with a cohesive identity across every touchpoint. The founder’s vision of warmth and grounding has been translated into a visual and digital experience that speaks directly to the people they serve.
Let’s talk about what you’re building
If this work resonates, reach out. We love collaborating with people who see the potential in ideas and want to push them further.
The right project is always a partnership.
